tourism social media agency los angeles

Travel Loyalty in the Social Media

Social Media Is Your Partner in Travel Branding It's no secret that today more than ever, digital branding in travel and tourism matters. According to Google, only 9% of travelers know the brand they want to book with when they start their…
social media agency los angeles

Brand Trust: Why Disappointing Social Metrics May Be A Good Thing

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What exactly IS brand trust and how do we measure it? Brand trust is measured in many ways, sometimes we use a metric like a net promoter score. Sometimes the value of a brand is incorporated into EBITA, and we infer higher brand-value equals…