CLIENT:<\/strong><\/span> International Travel Destination<\/span><\/p>\n

\nSKILLS:\u00a0<\/span><\/strong>
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• Strategic Advisement
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• Global Best Practices<\/li>\n
• International & Cultural Awareness<\/li>\n
• Brand Oversight\u00a0 <\/span><\/li>\n
• Social Media Intelligence <\/span><\/li>\n
• Metrics Analysis and Interpretation<\/span><\/li>\n<\/ul>\n<\/div><\/section>
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  Travel and tourism brands face unique challenges in today’s global travel market.<\/span><\/p>\n

  While still providing flexibility for local messaging, an international destination re-brands with a cultural and sustainability emphasis around the globe from Europe to Asia in its social media presence.<\/strong><\/span><\/p>\n

  Social media enables an international visitor destination to be a consistent leader in cultural and travel sustainability discussions, sharing, and online conversation.<\/span><\/p>\n<\/div><\/section>
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  <\/span><\/span><\/div><\/p><\/div>

  THE ELEGANTLY AGGRESSIVE RESULTS<\/h1>

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  THE CHALLENGE<\/div>\n

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  Developing brand consistent, but culturally relevant social media content,\u00a0key messaging and best practices. Getting multiple stakeholders across cultures and time zones to\u00a0adopt. Development of global social advertising campaign with awareness and web traffic objectives.\u00a0<\/span><\/p>\n\n<\/div>\n<\/div>\n<\/section>\n\n

  THE SOLUTION<\/div>\n

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    Develop Social Media Campaigns for a Rebrand Focused on Culture & Sustainability\u00a0<\/strong><\/h4>\n<\/li>\n

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    International social media brand standards.<\/span><\/strong><\/h4>\n<\/li>\n<\/ul>\n

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      Content advisement and strategy.<\/span><\/h4>\n<\/li>\n

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      Global social media oversight of agencies.\u00a0<\/span><\/h4>\n<\/li>\n

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      Strategic social media recommendations\u00a0<\/span><\/h4>\n<\/li>\n

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      Key Performance Indicator Development and Implementation
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      Social and Digital Media Best Practices Consulting<\/span><\/h4>\n

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      Global Social Advertising Campaign<\/strong><\/span><\/li>\n<\/ul>\n\n<\/div>\n<\/div>\n<\/section>\n\n

      THE RESULTS<\/div>\n

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        YOY visitor growth from key international origins.\u00a0<\/span><\/h4>\n<\/li>\n

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        Global brand consistency in messaging, visuals and engagement.\u00a0<\/span><\/h4>\n<\/li>\n

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        Trackable key metrics from brand awareness to content health.\u00a0<\/span><\/h4>\n<\/li>\n

        Increased brand awareness.
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        YOY Website Traffic Increase<\/strong><\/span><\/li>\n<\/ul>\n\n<\/div>\n<\/div>\n<\/section>\n\n<\/div>\n<\/p><\/div>

        <\/span>Want These Results For Your Brand?<\/span><\/a><\/div><\/p>\n<\/div><\/div><\/div><\/div><\/div>

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        More Elegantly Aggressive Case Studies<\/h1>

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        <\/a>

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        Case Study: Building A Lifestyle Brand Through Public Relations<\/a><\/h3><\/header><\/div>