Ah, the early adopter. They're the people who grab on to things first, they start trends and they are influencers in their respective communities. Whether you're a startup, a movement or a personality, you need these early adopters. Marketing…
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I've been running a digital branding and marketing firm for over 8 years now. It's been an incredible journey. And while that business has served me well, it was time for a brand refresh. Deciding to re-brand wasn't an easy decision, but…
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This week, with the Dave and Busters "Juan" tweet yet another social media gaffe made it's what into the collective conversation.
It sparked furious cries of racism.
It sparked snickers.
It sparked the "holier than thou" media to earn mega…
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5 Untapped Strategies of Early Adopter Marketing
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